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This case study showcases modern, colourful and functional website design at its best. The innovative tech start-up WaveOMS or Wave Order Management System is a brand new Irish software company. The software is super easy for anyone to use for e-commerce and B2B fulfilment. The Wave process seamlessly speeds up your order fulfilment in 4 simple steps: WavePick, WaveSort, WavePack, Wave Ship.

This technology has been developed by online fulfilment experts who know the importance of business growth through efficient operational processes.


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Client Brief

WaveOMS came to 2Cubed looking for a website that would fully reflect the software as a service (SaaS) on offer. They wanted the web design to feel modern, colourful and bright, yet immediately demonstrate the innovation of their new technology.

It was a given that the website would need to be high-spec, fully responsive and lightning fast to reiterate the power of a tech business.

One of the main requests of this web design brief was to include moments of animation within the visuals. After experimenting, integrated motion graphics showcase the process well and add an element of interest for website users.

After the initial design and development process was completed the website was fully optimised through best practice search engine optimisation (SEO) and we offered our top digital marketing tips. 




Wave OMS Web Design


A simple, clean, minimalistic website design with vivid imagery and limited use of content has hit the mark on this client brief. It turned what could have been a complicated concept to grasp into an easy to understand format with a clear journey for users to follow.

The combination of striking web design and exceptional functionality has created an easy to navigate menu system with clear call-to-action buttons, an uncomplicated pricing matrix, and a quick-to-fill-out contact form. 

These features make it easy for potential clients to browse the website and see what makes WaveOMS the go-to solution for shipping management at their business.  It motivates users to sign up or get in touch easily and quickly. Some of the features of this website include:

  • Information Architecture
  • UX & UI Design
  • Responsive design
  • Adaptive Web Design
  • Mobile & Tablet Friendly
  • Custom Icon Set Design
  • WordPress Development
  • Content Management System (CMS)
  • Search Engine Optimisation (SEO)
  • Integrated Motion Graphics
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