Thunders Bakery

Thunders Bakery – eCommerce Website Redesign for a Dublin Bakery Icon

Sector: Food & Beverage / Retail / eCommerce
Platform: WordPress & WooCommerce
Services: Web Design, eCommerce Development, Reporting, Maintenance
Website: thundersbakery.ie

Thunders Bakery

Thunders Bakery is a Dublin favourite, known for its famous Black Forest Gateau, traditional Brown Soda Bread, and handmade celebration cakes. With decades of tradition and a loyal customer base, the team wanted a modern, secure, and easy-to-use eCommerce website that would make online ordering simple, streamline product management, and reflect the warmth and quality of the Thunders brand.

2Cubed was delighted to partner with them to design and develop a fully bespoke WordPress website with WooCommerce at its core—built to support their growing online business and provide a smooth experience for both customers and staff.

Project Objectives

• Redesign the website to reflect Thunders Bakery’s warm, family-run brand

• Make online ordering simple for cakes, breads, hampers, and more

• Add advanced WooCommerce features for product options and delivery slots

• Support promotions, seasonal campaigns, and lead times

• Improve reporting and sales tracking

• Provide ongoing support and maintenance

Our Work

Bespoke Website Design
We created a custom design that captures the welcoming spirit of Thunders Bakery while working seamlessly on both desktop and mobile. The homepage guides visitors to best-sellers, product categories, and seasonal specials, while also showcasing in-store collections and offers.

eCommerce Development (WooCommerce)
The website was built on WooCommerce, tailored to the bakery’s specific needs. Customers can personalise cakes, add messages, choose delivery or collection, and book available slots—all with ease.

Key features include:

• Product variations for flavours, sizes, and add-ons

• Delivery and collection slots with date and time selection

• Built-in tools for seasonal promotions

• Cart and checkout optimisations to reduce drop-offs

Advanced Reporting
We implemented enhanced eCommerce reporting to give the Thunders team insights into sales trends, product performance, customer behaviour, and seasonal patterns. This helps them make informed, data-driven decisions.

Content Management & Ongoing Support
The site is built on WordPress, giving Thunders full control over content, product listings, blog posts, and promotions. Through our maintenance service, we continue to provide updates, performance tuning, security monitoring, and technical support to ensure everything runs smoothly.

The Result
The new thundersbakery.ie delivers a modern, mobile-first eCommerce experience, making it easier than ever for customers to browse, personalise, and order their favourite baked goods online. The website reflects Thunders’ trusted heritage while supporting a growing digital audience with speed, security, and usability.

Looking for an eCommerce website for your food business?
2Cubed builds custom WordPress and WooCommerce websites designed to convert, scale, and serve. Whether selling cakes, hampers, or meals nationwide, we create solutions that match your brand and delight your customers.