Does your website have an SSL Certificate? If the answer to this question is no then the success of your website is at serious risk! Google will flag your website from next month (August 2018) if you have not gotten an SSL Certificate. At the start of 2018, Google announced in its Speed Update set to roll out in July, that it will mark all sites that have not migrated to HTTPS as “not secure.”
This change has been brought in by google whose main goal is to ensure their users can safely and securely browse and purchase on the internet. As nowadays people turn to the internet for virtually everything ensuring that users can trust it to be safe is of paramount importance. Online security like having an SSL Certificate is no longer just a good option for a website to have, it’s a necessity.
An SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browsers remain private and integral. If you don’t have the SSL certificate, a secure connection cannot be established, which means, your company information will not be digitally connected to a cryptographic key.
When google made this announcement they made it clear and sent a stark warning that if your website does not have an SSL Certificate your website will be marked as not secure in the URL bar when people access it. This will of course have a detrimental effect on any website that is branded as such as virtually no user will proceed onto the site as they have lost all trust and they certainly will not buy anything for fear of their card details being used and abused.
Websites that have any kind of text input will need an SSL Certificate, If you are unsure whether your website needs an SSL Certificate (Chances are it does) just ask yourself the following two questions:
Does your website have forms or functions that require text to be inputted such as Contact forms, Search Bars, Logins etc..?
Is your website on HTTP://?
If your answer to these questions is a resounding yes then you need to install an SSL Certificate. If you don’t implement SSL soon, your visitors will see a “Not Secure” warning on visiting your site which will damage your site’s reputation irrevocably and will also cause your business to suffer.
To inquire about getting an SSL Certificate for your website to stop it from being marked as non-secure please get in touch today!