What makes an eCommerce website actually sell? From user experience and performance to trust and checkout flow, this guide breaks down what really drives online conversions.
Last year, Microsoft shelled out a whopping $1.2 billion to acquire social media company Yammer, seeing it as a potential alternative to Facebook or even LinkedIn for businesses. Yammer not only keeps you in contact with colleagues and people in your industry, but also allows for simple collaboration on projects letting you share files, documents,…
A few years ago, every single website you landed on had two things: A flash intro video Auto-scrolling navigation Nowadays, you’re beginning to see these things less and less. Not just because we’ve moved on from them, but because so many of us are using other means to navigate our way around the internet. Smartphones…
For your website to reach the biggest audience, you’ll need it to have a responsive design. This ensures that it works just as well on mobile phones and tablets as it does on laptops and computers. Look at the stats below just to see how important the smartphone is when trying to reach your target…
This is Part 3 of Shopify’s Google AdWords series by ex-Googler Anton McCarthy. Part 1: Five Ecommerce Google AdWords Tips Part 2: Google AdWords Conversion Tracking for Ecommerce Introduction To run a successful Google AdWords campaign, you NEED to understand keyword matching. It’s one of the key factors in the set-up and management…
We came across this fantastic info graphic on another blog. Scurri.co.uk are a logistics company that we follow for the latest in shipping in eCommerce websites. https://www.scurri.co.uk/blog. Shopping Cart Abandonment is very relevant for our customers and some of the key findings are eye openers. Most of the time the key findings are about the…
Will .co domains take off and be a new country-neutral domain? Many customers are often disappointed with the availability of .com addresses.
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